On the 16th of May 1997, Wizards of the Coast opened an online store which allowed to buy their products directly over the internet. In order to promote sales and to win customers for the online store, a temporary reward program was initialized in 1999. For each purchased Mercadian Masques booster box, the buyer was presented a Serra Angel foil card while supply lasted.

In July 2002, Wizards of the Coast decided to outsource their online shop to Sean Vanderdasson, former Wizards of the Coast employee and owner of the online store SVGames.

Internal Links	External Links
	SVGames

Commercial Links
	Buy WotC Online Store Promos from Alpha, Beta, Unlimited
	Buy WotC Online Store Promos from Cardhaus
	Buy WotC Online Store Promos from CoolStuffInc
	Buy WotC Online Store Promos from Magic Arsenal

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